Yazar
Bernard Cova
13 cilt bulundu.
Cilt sonuçları
Consuming experience
Bernard Cova · Taylor & Francis Group
224 sayfa · 2006
Consumer behavior / Consumption (Economics) / Consumers / Psychological aspects / Social aspects
Consumer tribes
Bernard Cova · Taylor & Francis Group
360 sayfa · 2007
Consumer behavior / Market segmentation / Marketing / Marketing research / Consommateurs
Start-Ups and the Mobilization of Social Interactions
Franck Barès, Bernard Cova, Anicet Nemani · Emerald Publishing Limited
Sayfa sayısı yok · 2023
Kategori yok
Stratégies d'incertitude
Bernard Cova, Sylvain Wickham · Economica
196 sayfa · 1996
Risk management / Uncertainty / Decision making
