Yazar
jean noel kapferer
25 cilt bulundu.
Jean-Noël Kapferer · Kogan Page, Limited
472 sayfa · 2008
Product management / Marketing / Luxury goods industry / Luxuries / Luxury
Jean-Noël Kapferer · Kogan Page
384 sayfa · 2009
Luxuries / Luxury goods industry / Marketing / Product management / Luxury
Jean-Noël Kapferer · Kogan Page, Limited
529 sayfa · 2004
Brand name products / Management / Product management / Strategic planning
Jean-Noël Kapferer · Kogan Page
234 sayfa · 2015
Product management / Marketing / Luxury goods industry / Luxuries / Luxury
Jean-Noël Kapferer · Kogan Page [for] Les Éditions d'Organisation
230 sayfa · 1992
Brand name products / Management / Product management / Branding (Marketing) / Strategic planning
Jean-Noël Kapferer, Jean-Noel Kapferer, Jean-Nowl Kapferer · Kogan Page
229 sayfa · 2001
Brand name products / Product management / Sales & marketing management / Business/Economics / Business & Economics
Jean-Noel Kapferer · Diane Pub Co
334 sayfa · 1997
Brand name products / Product management / Strategic planning / Management
Jean Noël Kapferer · Gauthier-Villars
349 sayfa · 1978
Advertising / Persuasion (Psychology) / Psychological aspects / Psychological aspects of Advertising
Jean-Noël Kapferer · Editions d'Organisation
367 sayfa · 1991
Marque commerciale / Stratégie marketing / Produit / Entreprises / Image
Jean-Noël Kapferer · Dunod
346 sayfa · 1985
Persuasion (Psychology) / Psychological aspects of Publicity / Publicity
Jean-Noël Kapferer · Dunod
199 sayfa · 1985
Advertising / Advertising and children / Persuasion (Psychology) / Psychological aspects / Psychological aspects of Advertising