Yazar
joseph w alba
4 cilt bulundu.
Cilt sonuçları
Consumer Insights
Joseph W. Alba Editor · Marketing Science Institute
140 sayfa · 2011
Advertising / Research / Consumer behavior / Marketing research / Comportamiento del consumidor
Interactive home shopping and the retail industry
Joseph W. Alba · Marketing Science Institute
37 sayfa · 1997
Teleshopping / Telemarketing / Cable television advertising / Direct selling
Consumer Learning and Expertise
J. Wesley Hutchinson, Eric M. Eisenstein, Joseph W. Alba · Springer
160 sayfa · 2008
Market research / Business & Economics / Business / Economics / Finance / Business/Economics / Operations Research