Yazar
wagner a kamakura
4 cilt bulundu.
Cilt sonuçları
Market segmentation
Michel Wedel, Wagner A. Kamakura · Springer London, Limited
400 sayfa · 1997
Market segmentation / Statistical methods / Market research / Marketing / Mathematical Models In Economics
Market segmentation
Michel Wedel, Wagner A. Kamakura · Kluwer Academic Publishers
382 sayfa · 2000
Statistical methods / Market segmentation / Marketing
Measuring consumer perceptions of brand quality with scanner data
Wagner A. Kamakura · Marketing Science Institute
30 sayfa · 1991
Brand choice / Brand name products / Consumers' preferences / Research
Measuring Consumer Perceptions of Brand Quality With Scanner Data
Wagner A. Kamakura, Gary D. Russell · Marketing Science Inst
Sayfa sayısı yok · 1991
Science/Mathematics


