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Chris Houchens
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Brand zeitgeist
Chris Houchens · iUniverse
89 sayfa · 2010
Branding (Marketing) / Brand loyalty / Stratégie de marque / Fidélité à une marque / Branding
Achieving Customer Mindshare Through Advertising
Chris Houchens, Charles Weaver, Christopher Ray, Dan Gearon, Kathy Broniecki, Chris Doyle · Aspatore Books
148 sayfa · 2007
Advertising / General / Business & Economics / Business/Economics