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Cornelia Pechmann

5 cilt bulundu.

Cilt sonuçları

Psychological aspectsAdvertising versus prior beliefsCornelia Pechmann

Advertising versus prior beliefs

Cornelia Pechmann · Marketing Science Institute

38 sayfa · 1993

Teenagers / Cigarettes / Attitudes / Advertising / Psychological aspects

CiltAdvertising repetitionCornelia Pechmann

Advertising repetition

Cornelia Pechmann · Marketing Science Institute

44 sayfa · 1990

Kategori yok

CiltThe development of a contingency model of comparative advertisingCornelia Pechmann

The development of a contingency model of comparative advertising

Cornelia Pechmann · Marketing Science Institute

58 sayfa · 1990

Kategori yok

Business/EconomicsAdvertising RepetitionCornelia Pechmann, David W. Stewart

Advertising Repetition

Cornelia Pechmann, David W. Stewart · Marketing Science Inst

Sayfa sayısı yok · 1990

Business/Economics

Business/EconomicsThe Development of a Contingency Model of Comparative Advertising (Working Paper, Report No 90-108)Cornelia Pechmann, David W. Stewart

The Development of a Contingency Model of Comparative Advertising (Working Paper, Report No 90-108)

Cornelia Pechmann, David W. Stewart · Marketing Science Inst

Sayfa sayısı yok · 1990

Business/Economics