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David Morgan Gardner

13 cilt bulundu.

Cilt sonuçları

A proposed model of consumer behavior for study of energy consumption and other non-repetitive purchase decisions

David Morgan Gardner · College of Commerce and Business Administration, University of Illinois at Urbana-Champaign

32 sayfa · 1980

Mathematical models / Energy consumption / Consumers

A basic bibliography on experimental design in marketing

David Morgan Gardner · American Marketing Association

59 sayfa · 1980

Bibliography / Experimental design / Marketing

An exploratory investigation of achievement motivation effects on consumer behavior

David Morgan Gardner · College of Commerce and Business Administration, University of Illinois at Urbana-Champaign

18 sayfa · 1972

Achievement motivation / Consumers' preferences

The marketing concept

David Morgan Gardner · College of Commerce and Business Administration, Bureau of Economic and Business Research, University of Illinois, Urbana-Champaign

18 sayfa · 1981

Marketing / Customer services

Deceptive advertising

David Morgan Gardner · College of Commerce and Business Administration, University of Illinois at Urbana-Champaign

19 sayfa · 1980

Deceptive advertising

Is the price / quality relationship important ?

David Morgan Gardner · College of Commerce and Business Administration, Bureau of Economic and Business Research, University of Illinois, Urbana-Champaign

29 sayfa · 1974

Prices / Quality of products