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George Rossolatos

19 cilt bulundu.

Cilt sonuçları

Semiotics of Popular Culture

Semiotics of Popular Culture

Rossolatos, George · kassel university press GmbH

7 sayfa · 2015

Popular culture

//Rhetor. Dixit// Understanding Ad Texts' Rhetorical Structure for Differential Figurative Advantage

Brand Equity Planning with Structuralist Rhetorical Semiotics Vol. I

George Rossolatos · Createspace Independent Publishing Platform

Sayfa sayısı yok · 2012-12-27

Kategori yok

Brand Equity Planning with Structuralist Rhetorical Semiotics

Rossolatos, George · kassel university press GmbH

897 sayfa · 2014-01-01

Political Science

Interdiscursive Readings in Cultural Consumer Research

Interdiscursive Readings in Cultural Consumer Research

George Rossolatos · Cambridge Scholars Publishing

360 sayfa · 2018-10-01

Social Science

Applying structuralist semiotics to brand image research

George Rossolatos · George Rossolatos

83 sayfa · 2013

Kategori yok

Targeting Culture

CiltTowards a Semiotics of Brand Equity: Brand Coherence and Communicative Consistency Through Structuralist Operations and Rhetorical TransformationsGeorge Rossolatos

Towards a Semiotics of Brand Equity: Brand Coherence and Communicative Consistency Through Structuralist Operations and Rhetorical Transformations

George Rossolatos · Yayınevi bilinmiyor

126 sayfa · 2012-05-01

Kategori yok

Branding (Marketing)Handbook of Brand SemioticsGeorge Rossolatos

Handbook of Brand Semiotics

George Rossolatos · Yayınevi bilinmiyor

459 sayfa · 2015

Branding (Marketing)

Cilt'I Know Half the Money I Spend on Advertising Is Wasted, But I Don't Know Which Half' (J.Wannamaker) - Semiotic Answers to Perennial Branding TroublesGeorge Rossolatos

'I Know Half the Money I Spend on Advertising Is Wasted, But I Don't Know Which Half' (J.Wannamaker) - Semiotic Answers to Perennial Branding Troubles

George Rossolatos · Yayınevi bilinmiyor

17 sayfa · 2017

Kategori yok

CiltFor a Semiotic Model of Cultural Branding and the Dynamic Management of a Brandosphere in the Face of User-Generated AdvertisingGeorge Rossolatos

For a Semiotic Model of Cultural Branding and the Dynamic Management of a Brandosphere in the Face of User-Generated Advertising

George Rossolatos · Yayınevi bilinmiyor

31 sayfa · 2014

Kategori yok

CiltRapunzel, Benjamin Button and Little Red Riding Hood in This and Any Other Possible WorldGeorge Rossolatos

Rapunzel, Benjamin Button and Little Red Riding Hood in This and Any Other Possible World

George Rossolatos · Yayınevi bilinmiyor

28 sayfa · 2020

Kategori yok

CiltThe Brand CommensGeorge Rossolatos

The Brand Commens

George Rossolatos · Yayınevi bilinmiyor

9 sayfa · 2014

Kategori yok

CiltConsuming the Beauty IdealGeorge Rossolatos

Consuming the Beauty Ideal

George Rossolatos · Yayınevi bilinmiyor

42 sayfa · 2020

Kategori yok

CiltA Methodological Framework for Projecting Brand EquityGeorge Rossolatos

A Methodological Framework for Projecting Brand Equity

George Rossolatos · Yayınevi bilinmiyor

39 sayfa · 2017

Kategori yok

CiltRepressenting the ManimalGeorge Rossolatos

Repressenting the Manimal

George Rossolatos · Yayınevi bilinmiyor

Sayfa sayısı yok · 2013

Kategori yok

CiltImpossibly Good LooksGeorge Rossolatos

Impossibly Good Looks

George Rossolatos · Yayınevi bilinmiyor

Sayfa sayısı yok · 2018

Kategori yok

CiltFrom Code to Super-SignsGeorge Rossolatos

From Code to Super-Signs

George Rossolatos · Yayınevi bilinmiyor

Sayfa sayısı yok · 2012

Kategori yok

CiltAn Anatomy of the Rhetorical Landscape of the World's Most Valuable BrandsGeorge Rossolatos

An Anatomy of the Rhetorical Landscape of the World's Most Valuable Brands

George Rossolatos · Yayınevi bilinmiyor

Sayfa sayısı yok · 2016

Kategori yok

//Rhetor. Dixit// Understanding Ad Texts' Rhetorical Structure for Differential Figurative Advantage

George Rossolatos · George Rossolatos

189 sayfa · 2013-08-26

Business & Economics

Targeting Culture

George Rossolatos · Yayınevi bilinmiyor

176 sayfa · 2019-07-06

Kategori yok