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Richard Celsi

2 cilt bulundu.

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Customer relationsThe effects of felt inovolvement on consumers' attention and comprehension processesRichard L Celsi

The effects of felt inovolvement on consumers' attention and comprehension processes

Richard L Celsi · Marketing Science Institute

43 sayfa · 1989

Consumer behavior / Industrial marketing / Customer relations

Consumer BehaviorThe Effects of Felt Involvement on Consumers Attention and Comprehension Processes (Research Program, Working Paper, Report 89-111)Richard Celsi, Jerry Olson

The Effects of Felt Involvement on Consumers Attention and Comprehension Processes (Research Program, Working Paper, Report 89-111)

Richard Celsi, Jerry Olson · Marketing Science Inst

Sayfa sayısı yok · 1989

Consumer Behavior