Yazar
jorge m olivera castro
1 cilt bulundu.
Cilt sonuçları
The behavioral economics of brand choice
Gordon R. Foxall, Jorge M. Olivera-Castro, Teresa C. Schrezenmaier, Vistoria K. James · Palgrave Macmillan
292 sayfa · 2007
Brand choice / Consumer behavior / Marques de commerce / Choix / Consommateurs