Yazar
niraj mohan
3 cilt bulundu.
Cilt sonuçları
Impact of Product-harm Crises on Brand Equity : Threat Or Opportunity?
Dawar, Niraj, Richard Ivey School of Business, Madan M. (Madan Mohan) Pillutla · London : Richard Ivey School of Business, University of Western Ontario
36 sayfa · 1997
Brand choice