Yazar
Siva Kumar Balasubramanian
2 cilt bulundu.
Cilt sonuçları
Beyond advertising and publicity
Siva Kumar Balasubramanian · Marketing Science Institute
35 sayfa · 1991
Advertising / Publicity / Communication in marketing
Analyzing variations in advertising and promotional expenditures
Siva Kumar Balasubramanian · Marketing Science Institute
68 sayfa · 1990
Advertising / Sales promotion / Communication in marketing